So, what we do is, we write a song, and a song - just like when you hear a song you like - it has something it does to you. It has a certain feeling, emotion, color or just something about it that appeals to you, overall. We write a group of songs, and put that group together. That collective of songs now has a feeling, emotion, or color. So, from that point, we go "Ohh, this is what i'm kinda feeling for album artwork, or packaging, or that thing we were doing." And, when we do the video, and it's the same thing - "This is what we're feeling from it." What I do is dumb it down, so that you don't HAVE TO get it, but there's things in there that you WILL get that we're exploring. That's what i was talking about: getting into sacred geometry and different kind of metaphysical and mystic things that we have in common, you know? Sacred geometry is an ancient study of life, how life works and what we have in common. Long ago, in the dark ages, they had this stuff down, because you can break this stuff down to its simplest form. That's what the Fibonacci is, and how things grow, how we're all related in some way, and we all feel stuff in the same way even though we have different tastes and different perspectives, and we like this band or don't like this band or hate these kind of people - whatever you're into. So, with the math, we tried pulling that stuff in too, because we found it's another way of communication. It's something where you may get it because we have this thing in common and these theories of science within the band… You may get it but not know you get it, because it's that same… I'm not going there, I'm not going there, stop me - I could talk about this for hours! But there's that aspect. And then, there's the aspect, too, of the inside joke, that we go "hee hee hee" and you guys like but we know what it really means, and it's not serious, and it's just that fun thing. So, all I say is don't read too much into it: "DUUDE, i got really high and i played it backwards to the sound of music. That's how you did it, right?" Noooo, that's just not there. It's kind of a selfish process. I have to like it. I don't give a what you think THEN! But, I REALLY like portrait painting, and turn of the century portrait painting is my favorite, and i'm the guy who goes to the museum and starts to cry. See, John Singer Sargent and some of these painters at the turn of the century, that's all they did - it was their trade - they got up in the morning, they painted, they ate lunch, they painted, they ate dinner, they painted, and then they went and got wasted or chased boys… read about it. But what I'm saying is I like things that people ripped their guts out to do. If you guys do anything artistic, or do anything technical, or your jobs - what's wrong with chewing glass and bleeding for what you do, you know? Instead of just going to work and going "yeah, yeah" and just going home. I think that's why the things that I have done have been successful, because I didn't trust my brain. I trust my heart.
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Adam Jones