Is it a smart move for companies to release their Super Bowl ads early?

[eastside_purple]

I've noticed that the majority of 50-some Super Bowl ads have been released already. Is this a smart move?

http://www.businessinsider.com/why-brands-release-super-bowl-ads-online-2014-1

 

[wildcatharrison]

Maybe some beer and food commercials. Why not put a bug in the ear before they actually buy? Maybe it will pan out.

 

[Bob Loblaw]

Doesn't seem like a smart move to me. They won't be as "special" now. But then again, my advertising/marketing knowledge is basically 0.

 

[cabezadecaballo]

Hi Bob. Haven't seen your name in a while. Busy, or banned ?

 

[Bob Loblaw]

I've been posting, just not much on the GB. There haven't been too many conversations or topics that have piqued my interest on here lately.

 

[cabezadecaballo]

Maybe some beer and food commercials. Why not put a bug in the ear before they actually buy? Maybe it will pan out.

Dropping hints and trying to create interest with little internet ads would make sense.

 

[eastisbest]

I like the ostrich one. Makes me laugh.

 

[Thavoice]

They are commercials.

Who cares?

 

[FanDad]

The best commercial I saw all day was the full version of Nate, the little kid planning on taking not only Cam Newton's job, but also becoming Ma Newton's favorite player. Love that one.

 

[BobcatBomber]

It wasn't a smart move for Peyton Manning to release all of his TD passes in the games before the Super Bowl.